The rescue effort is in the area of Cove Island and River road.
SOUTH HADLEY - Emergency personnel from South Hadley and Holyoke are searching for a person in the Connecticut River.
WWLP.com is reporting that the rescue effort is in the area near Cove Island and River road in South Hadley.
South Hadley Fire District 1 confirmed a search is under way.
Holyoke Fire Department Lt. Thomas Paquin said the fire department has a boat in the water, assisting South Hadley Fire Department. He said the call came in just after 9:30 p.m. Saturday.
State police from the Northampton barracks are assisting; a state police helicopter also has been dispatched to the scene.